Meet RAFI, the REI Lead Manager.

An AI built to replace follow up and lead nurture for seller leads

Rafi is a fully automated prospecting and follow up agent that qualifies leads and creates appointments for your closers.

∞

Infinite calling, texting & emailing to qualify leads

4k+

Hours of prospecting saved per employee

Pipeline Engineering

(noun)

| ˈpīp-ˌlīn ˌen-jə-ˈnir-iŋ |

Definition

The process of transforming a sales process into a fully autonomous workflow using automation, data intelligence, and AI-driven optimizations to eliminate manual inefficiencies and enhance deal flow.

Example:

"By implementing Pipeline Engineering, the team streamlined their sales operations, reducing manual tasks and accelerating deal closures."

Pipeline Engineering / Pipeline Engineering / Pipeline Engineering / Pipeline Engineering /

Sales hasn’t

changed—until 2025

Not a CRM, a lead platform or another marketing tool. Something Better… Something Smarter.

Personalization at scale.

RAFI delivers real personalization at scale. The platform learns your voice, tone, and intent, then handles every outreach and follow-up as if you typed it yourself—so leads believe they’re talking to you, not a bot.

Hands-free outreach & Follow-up.

RAFI crafts messages in your exact voice and launches industry proven processes to keep leads warm. No more manual emailing or drip-campaign guesswork.

Best-Practice Pipeline in a Box

Built on playbooks from top investors, so you skip trial-and-error and run a prograde workflow from day one.

Pipeline Engineering

Pipeline Engineering is the complete integration of multiple processes working seamlessly together.

FEATURE

Prospecting

RAFI hits leads the second they reach your door with massive effort. Crushing contact time and appointments booked.

FEATURE

408 Granada Calle Ct Augusta, GA30901 Granbury, TX

Lead Nurture

Manages every lead in your pipeline at scale. Observing and engaging on autopilot so deals don’t slip through.

FEATURE

Qualification & Booking

Qualifies every lead based on your team’s unique criteria, booking only the right opportunities for your closers.

FEATURE

Prospecting

RAFI hits leads the second they reach your door with massive effort. Crushing contact time and appointments booked.

FEATURE

408 Granada Calle Ct Augusta, GA30901 Granbury, TX

Lead Nurture

Manages every lead in your pipeline at scale. Observing and engaging on autopilot so deals don’t slip through.

FEATURE

Qualification & Booking

Qualifies every lead based on your team’s unique criteria, booking only the right opportunities for your closers.

It shouldn’t take a year to implement

Here’s what you can get done with RAFI in just 90 days.

Switch to RAFI

Get started

Upload existing stale leads.
Connect new lead sources.
Delete dead deals and prioritize the best opportunities.

Growth Mode

Qualify / Disqualify hundreds of leads.
Handle several booked appointments.
Manage thousands more leads at scale.

Wish Rafi was here sooner

No more revenue roller coasters.
Steady deal flow and closings.
Predictably scale operations.

Who is it for

REI Teams

For teams managing medium to large acquisitions rooms and multiple lead sources, juggling inbound, outbound, and follow-up campaigns across markets. Rafi is built for operators who need consistency, accountability, and automation across their pipeline without adding more headcount.

Solo Investors

For solo investors juggling every part of the business, marketing, calls, comps, and contracts. Rafi gives you leverage by automating follow-up, booking qualified conversations, and keeping your pipeline active even when you’re out on appointments.

Meet the team

Creating something truly innovative in proptech requires a fresh perspective, and we’re the team to deliver it.

Jarod Bowersett

CEO & Co-Founder

Ruben Blanco

CTO & Co-Founder

Marc Lacovelli

CFO & Co-Founder

Bill Beck

President & Co-Founder

Norman Murillo

Developer

Andrés Vega

Developer

Doreen Hostallero

Client Success

Catalina Lizaso

UX/UI Designer

Need just a little more information?

Have questions about our service? We’ve compiled a list of FAQ’s to help you get started.

How does it work?

RAFI quietly scans your emails, texts, and calls to spot how to respond. It turns those patterns into smart, on-brand suggestions—no templates, just your voice. After you green-light a handful, RAFI takes the wheel, running replies, follow-ups, and routine tasks on autopilot. You stay focused on negotiations and strategy while your outreach keeps humming.

Pricing?

No tiers. No surprises. Just 0.99 cents per managed lead.

Getting started and onboarding?

Our onboarding process is designed to get you up and running in 30 days or less. We walk you through everything step-by-step—from setup to strategy—so you can start seeing results quickly. Want to learn more about what’s involved? Reach out to our team and we’ll be happy to walk you through it.

Let’s connect

Busy schedule?

Let’s connect in a quick call.

Book a demo